Innovation

GLASS INNOVATION 2014

GLASS INNOVATION 2014

Fluorescent bottle, a Verallia-Selective Line innovation !

Created for the spirits and especially white spirits market, fluorescent glass bottles could equally dress up the trendiest wines and mineral waters. This appealing, ultra-differentiating innovation targets the night-life segment and is designed to light up the coolest bars and other places to be. Completely transparent in daylight, surprise, surprise, the bottles suddenly turn fluorescent under blue light. Produced using a feeder-coloring process at VOA (Albi glass plant) with extra-flint glass as the base, the bottles come in fluorescent blue, other colors being available on demand. With fluorescent glass, make your bottles the real stars of the night!